CRO Billing & Unit-Based Planning
CROs are service businesses — but they’re not like other service businesses. Their revenue is driven not by the clock, but by the count…
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CROs are service businesses — but they’re not like other service businesses. Their revenue is driven not by the clock, but by the count of deliverables. That makes unit-based planning the beating heart of a well-run CRO.
For many business leaders, the AI conversation has become a constant background
In today’s fast-paced business world, efficiency is key. Yet, many businesses still